For months we’ve been anticipating the release of our new website, and today we get to officially announce that it is live! Websites are crucial for any business or industry, and it is no different in homebuilding. It’s actually really important to homebuilding considering the fact that nearly 90% of home searches start online. We realized that as the web is becoming more visual we needed to keep pace. The new Beazer.com showcases our beautiful homes prominently on the homepage, and encourages users to start looking for communities near them with the easy to navigate drop down search bars.
Placing emphasis on what makes Beazer different; there are sections that highlight personalization, mortgage choices, and energy efficiency. Each section details how Beazer stands out among new home builders.
You’ll also notice the Beazer Blog taking up valuable real estate on the home page (no pun intended). This further emphasizes Beazer’s dedication to provide consumers and home buyers with information about the home buying process, home trends, and creating a space that you can truly live in.
Other features include:
- Recently Viewed Toolbar – Easily return to the homes that you’ve been checking out on the site so you can pick right up where you left off each time you revisit Beazer.com
- Community Videos – Many communities will have their own short videos that will help you visualize what it’s like to live in that neighborhood.
- Quick Move-In Homes – We typically have move-in ready homes available for purchase in our communities. This feature will highlight those specific homes in the event you just can’t wait to get into something to be constructed.
- Offers/Incentives – Home buyers will definitely want to check out the offers for the community they are interested in. These offers will vary by location and provide an incentive to buy a Beazer home over any other.
We are proud of the new site and welcome everyone whether you are on the hunt for a home, or not, to check it out. We hope that you find it useful, or share with a friend that you think may find it useful.
What part did you like about the website? Was there an area that helped or made you frustrated? Let us know in the comments.